A Unique Slate of Partnership Opportunities!
Having served Canadian families for almost 100 years, and Regina families for 50 year, we have earned our position as one of the most well-known and respected brands in the charitable sector. With 123 local agencies operating in over 1,000 communities, we have become an integral part of the Canadian social fabric.
Our ability to innovate and collaborate and our history of demonstrated success with some of the most recognized brands in Corporate Canada makes us an ideal charitable partner for companies interested in pursuing large-scale, comprehensive national cause-related marketing campaigns as well as those simply exploring a budding interest in community investment or sponsorship.
For those who are new to corporate social responsibility programs, we can help you achieve tangible business benefits:
- Increased brand perception by associating with our brand.
- Increased awareness by leveraging our reach.
- Influencing consumer choice and increased sales/profits by differentiating your product/company.
- Increased productivity and employee satisfaction through employee engagement.
1. In Kind
Contact us below for more details!
Sponsoring causes has gained in popularity over the last decade. Companies and products find it increasingly difficult to differentiate themselves from competitors and to align their brand values with the values of their consumers. Supporting a cause that matters to your customers is a great way to achieve those business objectives.
In recent surveys:
92% of consumers consider it important for corporations to contribute to nonprofits
76% of consumers have taken part in at least one cause-related marketing campaign.
90% of teenagers said they would switch to a brand affiliated with a good cause if price and quality were equal.
Great Sponsorship Opportunities
Big Brothers Big Sisters of Regina & Area has numerous sponsorship opportunities to meet your unique business needs.
As a valued sponsor, we strive to deliver value through increased brand awareness & perception, brand equity, and boost sales opportunities.
3. Employee Engagement
Employee engagement, which may be aligned with job satisfaction, is about workers’ connection and commitment to their organization.
Research by Aon Hewitt, suggests that workforces are reaching their tipping point as employee engagement is at the lowest level in years.
Our research shows that employees who are given the opportunity to give back to their community through their employer are more productive, feel more positive about the company that they work for and are more engaged.
We have numerous employee engagement opportunities to fit your needs. Whether your company wants to participate in a fundraising event such as Bowl for Kid’s Sake or would like to give employees time off to volunteer as a mentor in our In-School Mentoring program, we can discuss creative opportunities to meet your unique business challenges.
To explore any of our partnership options in greater detail or to hear about additional opportunities, please contact us. We are happy to work with you to provide creative and effective cause-related solutions.